CHAMPAIGN - Today, Governor JB Pritzker signed SB 2338, the Student-Athlete Endorsement Rights Act, into law, making Illinois a national leader in granting student-athletes the ability to sign individual endorsement deals while enrolled at a college or university. The innovative legislation will grant student athletes control over their name, image, likeness, or voice for the first time, undoing the antiquated practice of banning students from earning money despite the hours they commit to their sport.